Teamwork makes the dream work, and there is no exception to this announcement. In a backboard-shattering collaboration, Aura has teamed up with NBA star Michael Beasley to bring attention to the all-too-often overlooked subject of mental health. 

Career

Beasley skyrocketed to stardom in 2008 when he was selected second overall by the Miami Heat in the NBA Draft; after only playing one season at Kansas State University. 

During his time in the NBA, Beasley can only be described as an offensive powerhouse. He ignited offenses for the Miami Heat, Minnesota Timberwolves, Phoenix Suns, Houston Rockets, New York Knicks, and Los Angeles Lakers throughout his 11-year career. But his basketball journey didn’t end there, Beasley continued to make significant strides in the Chinese Basketball Association (CBA), where he won a championship and was named a two-time MVP. These on-court achievements testify to his talent, diligence, and influence in the world of professional basketball.

The Breaking Point

Nevertheless, Beasley was affected by the challenge of juggling a healthy lifestyle that prioritized both his mental health a the high demands of his fast-paced NBA lifestyle. Like many other players, he was balancing the internal conundrum of being open and vulnerable about his mental wellness without being viewed as weak. As time progressed, taking mental health back into his own court became a priority, and Beasley learned the value of not only being in good physical standing but mental standing as well. 

The Way Forward

Prioritizing holistic well-being and self-improvement has been the way forward for Beasley.  His enthusiasm and commitment have worked to dispel mental health myths and opened doors to conversations that are candid and all-embracing. 

By sharing his personal journey, Beasley aims to inspire and encourages individuals from all walks of life to acknowledge their struggles and seek the support they need. “I firmly believe that vulnerability and recognizing weaknesses are integral to personal growth and strength,” said Beasley in a recent conversation with Aura. 

This championship-bound collaboration between Michael and Aura represents a significant step forward in de-stigmatizing mental health and prioritizing well-being. 

Beasley goes on to say, “Through this partnership, my goal is to amplify the app's impact and reach a wider audience. Together we can foster a community that values and embraces mental wellness.”

The Solution

You may be thinking, what makes Aura different? 

Aura's innovative app offers a range of tools and resources designed to support individuals in their mental health journeys. Since our launch in 2017, Aura’s only mission has been to help 'anyone' find peace. To inspire those like Michael to open up and share their stories and pass it forward. 

We've partnered with hundreds of like-minded coaches & therapists worldwide as creators to help generate the most extensive selection of mindfulness meditations, stories, sleep tracks, life coaching, cognitive behavioral therapy, breathwork, and hypnosis tracks on the market.

Our AI-curated playlists are personalized to your needs so you can find peace with the tracks you love. We aim to provide an all-in-one source where anyone can find something that resonates with them.